How to Put Together the Perfect Swag Bag

Are you looking to stand out at your next conference, event, party, or networking session? Why not make the perfect swag bag?

Whether you’re trying to attract potential job candidates or ensure your booth is the place to be, a premium bag and valuable items will help. Check out this guide to assemble the best swag bag in no time!

Keep on reading to learn more.

Setting a Budget

Additionally, there are a few ways to save money. Start by listing the items you’d like to include and then assign a cost to each item. Once the price for each item is determined, it’s much easier to decide where to cut back if the overall cost is out of the budget.

Look for bulk discounts or reward points with suppliers, and use materials you could repurpose or have on hand, such as paper bags or cloth drawstrings. To further control expenses, focus on quality rather than quantity and look into vendors specializing in swag bag items.

Determining Content

Choose products that exhibit your brand’s values and communicate your message. Increase the perceived value of the bag by including high-quality items such as eco-friendly water bottles, ergonomic office mugs, and protective phone cases. Include smaller items such as branded keychains, buttons, notebooks, and trinkets.

Also, consider adding items with a longer shelf-life, such as coupons and vouchers that can be used later. By using branded products and articles tailored to your audience, you can create a swag bag that will make an impression.

If you want ideas for your event swag bags, check out these blank koozies in bulk.

Choosing the Right Materials

When putting together the perfect swag bag, it is essential first to choose the suitable material. For example, cotton canvas is great for handbags because it is durable and won’t tear easily. Additionally, you want to make sure the bag is big enough for any items you include in the swag bag.

Look for sizes that measure 15 1/2″ x 16 1/2″ or larger. This size is perfect for swag bags that include several items. Investing in a good quality bag material will help ensure that your bag will hold all the things you have. Avoid thin materials such as plastic when creating the bag, as this may tear easily and look cheap.

Additionally, make sure you choose a color and pattern that match the theme of your giveaway, such as a bright color that stands out and an exciting way that reflects your brand. Putting together the perfect swag bag with suitable materials will be a breeze.

Organizing for Easy Distribution

Lay all items on a table or workspace and designate a different bag for each item. Fill those bags and tie them closed between each item. Have a designated person organize the swag bags by size and purpose and create an assembly line.

Place small items like cards and pins in the same bag and tie it closed; more oversized items like tote bags in a giant bag and tie it closed. Stack the bags in separate piles and label each bank before transfer.

Make the Most Out of Your Swag Bag

Following the tips in this article, you can assemble the most amazing swag bag for your attendees, clients, or special guests. By taking the time to research what you want to put in the bag and choosing items that fit the demographic, you can create something sure to be appreciated. Give it a try — you won’t be disappointed!

If you enjoy this article, check out our blog for more exciting content!

Diana Muniz
Diana Muniz

With over 20+ years of experience in a variety of corporate and entrepreneurial environments, Diana has developed a great understanding of Marketing Strategy, Brand Development, Customer Success, Public Relations and Management. Her internal drive for developing others and external brands, has allowed her to work in some of the largest cities in the world including Milan, Paris, NY, Mexico, and the Middle East. This experience has been fundamental to Diana’s success and ability to communicate cross-culturally.