4 Rules for Creating a Killer Mobile App

Did you know that the apps are expected to generate $189 billion in 2020?

You might want to release your app so that you can get a slice of that massive figure. However, if you don’t know how to create a good app, nobody will want to download your app, and you won’t make any money.

This post will teach you how to make a mobile app that people will want to download. If you want to take over the App Store, these tips will help you get one step closer to achieving your goal.

Let’s begin!

1. Create a Plan for Your App

You might think the first thing you need to do is hire someone that’ll work on your mobile app ideas. However, creating a plan is a good idea before you even speak to anyone about your app.

If you can do this, you’ll encounter fewer problems when you finally build the app. That’s because you’ll know what you’re aiming for, reducing wasted time during the development stage.

So, what should you focus on when creating a plan for your app?

Well, one thing you might want to do is create a drawing that highlights what the app will look like. You might also want to write a short paragraph that dictates what the app will do and how people will benefit from it.

You should also look at apps that are going after the same target market as you. In doing so, you will be able to figure out how you should design your app so that it’ll stand out in the marketplace.

You may also want to think about reading reviews of competing apps.

If you do this, you’ll see what competing apps do well and what they don’t do well. You can then use this information to create a well-rounded app that’ll be popular amongst your target audience.

2. Is It a Good Idea to Hire Freelancers?

The next step of this process involves hiring developers that’ll build the app for you.

When working with developers, you can work with a freelancer or an agency.

The good thing about working with a freelance developer is they can often be cheaper than an agency.

Additionally, when working with a freelancer, you will work with one person throughout the project. This makes it easier for you to talk about your app since this person will know everything about the project.

You might be asked to provide an upfront payment when working with a freelance app developer. This figure typically amounts to a percentage of the total fee associated with the project.

This is normal, as the freelancer will need the money to keep them going while working on the app. Once the app is complete and you’re happy, they’ll ask for the rest of the money.

3. Is It Better to Use an Agency?

In the above section, we discussed some of the benefits of working with a freelancer. However, it’s important to note that working with a freelancer isn’t for everyone; sometimes, it can be better to work with an agency.

For instance, if you’re looking to build a complicated app, you will probably need the services of an agency. This is because the agency will have a wide range of specialists that’ll be able to deal with the complexities associated with your app.

Another good thing about working with an agency is that you’ll have a greater sense of ‘stability.’

For example, suppose you’re working with a freelancer, and they suddenly fall ill.

If that happens, your app development project might come to a standstill. You may need to wait until they’re feeling better, or you might need to find someone else that can continue working on the app.

This can delay your project; sometimes, you might need to start over.

Now, if you’re working with an agency, you might still have one person working on your app. However, if that person can no longer work on the app, the agency will have someone else that they can assign to the project.

Of course, one of the downsides of working with an agency is they can be more expensive than a freelancer. That’s because the agency will have higher costs and will often pass these costs onto you.

4. Testing Your App

Once your app is built, you then need to go through the process of testing your app. When going through this process, you generally want to check the following:

  • If the app does everything, it should do
  • If the app is easy to use

The best way to check if the app does what it should be by comparing its functionality to the spec sheet you created during the planning phase.

If you want to check if the app is easy to use, just ask friends and family to use the app.

If you watch them use the app, you’ll be able to tell if there are any mobile app usability issues they run into. You can then send these notes to your developer, who will make the required changes.

Do You Know How to Make a Mobile App?

This post has taught you how to make a mobile app that resonates with your target market.

Note that if you want your app to succeed, you must focus on updating it over time. If you don’t know how you should update it, just ask users to give you some feedback on what you can do to make things better.

Of course, when you get feedback, make sure you use this information to improve the app. If you don’t, a competing app might end up stealing your users, and you will then have to build your user base from scratch.

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Carla Gayou
Carla Gayou

Carla is a high performing marketing professional with 5+ years of experience driving growth of in a variety of corporate and entrepreneurial environments. Strong command of digital operations with exposure to influencer marketing strategy, branding, analytics, SEO/SEM, customer success, content development, and social media Core expertise lies in managing end-to-end campaigns, creating memorable content, and facilitating improved conversion rates to enhance e-commerce operations. Adept in ensuring alignment with organizational goals, facilitating streamlined operations, and leveraging a data driven strategy used to make insightful marketing decisions.